FUNDAMENTALS OF INVESTMENTS 3/e限量出售
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內容簡介
Fundamentals of Investments was written to: 1. Focus on students as investment managers, giving them information they can act on instead of concentrating on theories and research without the proper context. 2. Offer strong, consistent pedagogy, including a balanced, unified treatment of the main types of financial investments as mirrored in the investment world. 3. Organize topics in a way that makes them easy to apply--whether to a portfolio simulation or to real life--and support these topics with hands-on activities. The approach of this text reflects two central ideas. First, there is a consistent focus on the student as an individual investor or investments manager. Second, a consistent, unified treatment of the four basic types of financial instruments--stocks, bonds, options, and futures--focusing on their characteristics and features, their risks and returns, and the markets in which they trade.
Charles J. Corrado, The University of Auckland
Bradford D. Jordan, University of Kentucky--Lexington
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商業理財書及其實可以分成兩大類書籍, 商業,商業書籍中大多是產業趨勢、經濟時事、政府政策、企業情報等相關書籍。 理財,理財書籍中是以股票、基金、權證、期貨、房產等相關書籍。
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